Product Discovery Phase

Strategically learning about customer problems before developing solutions

The product discovery phase is a crucial part of software development. It is the first step in any development process which takes place before any significant coding or development begins. The experts at Dreamstel Technologies ensure that your business needs are met and that the product aligns with your business goals. We ensure to reduce the risk of building something that has no use or has unsatisfactory functionality.
Dreamstel Technologies offer you Product Discovery Phase services that will help you understand the kind of product or service needed by your organization. Hire experts from Dreamstel and guarantee strategic insights and planning for your product discovery phase.

 

Understanding Product Discovery Phase

The Product Discovery Phase is the foundation of a product development lifecycle. It mainly focuses on the user needs, market trends and business objectives before building a solution. It is important so as to not validate ideas in the early stages of development and risk underwhelming results. This step makes sure that the product and marketing team are working to solve a problem for the correct audience. A lot of research goes in this step alone. The need for the solution, the market gaps, the customer behaviour and their wants are all studied in this step. Research methods like interviews, surveys, competitive analysis, and market trend analysis are also done in this step.  

This step is essential because it helps the marketing and product team get a clear understanding of the user problems and the problem statement. A proper discovery phase helps the business goals align itself with user pain points resulting in the increased chances of market fit.

  • User Research: Interviewing users to understand their needs and discovering new trends.
  • Market and Competitor Analysis: Understanding your position in the market and where your competitors stand
  • Ideas and Brainstorming: Finding solutions with the present data
  • Prototyping: Creating a structure to see if the solution will work in real time before actually designing an actual solution

The idea is to have a clear problem statement, a solution concept, a product roadmap and a better understanding of the product’s scope and resources. Product discovery is about having the right idea and asking the right questions to ensure that the strategy is worth moving forward with. It is an investment that saves time, money and resources.

Why you need Product Discovery Phase

Product Discovery Phase is the first step in any product building process. Let us see how and why Product Discovery Phase is important:


Avoid Costly Rework

Understand what product is necessary


Improve Budget

Budget management is improved


Ensuring the Product is User-Centric

The end-user satisfaction is prioritized


Better Product Roadmap

A better product plan is established


Identifies Market Opportunities

Understanding market trends


Risk Reduction

Risk of unwanted scenarios is reduced significantly


Meeting Unmet Market Needs

Helps you fill market gaps


Get recommendations from experts

Experts understand your business and give you the best recommendations.


Better data-insights

Data is organized making it easier to access

Product Discovery Phase Process

The product discovery phase comprises several steps which may change according to your needs. But the most used process is the following:

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Defining the challenge

This step involves in concluding a problem statement, and establishments of missions and goals.


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2

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Gathering Data and Information

Intensive market research and studying the customer behaviour to gather information about the needs and wants.

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Converging

After collecting data, the best possible solution is decided upon.


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Planning the Technical Aspect

The technology and architecture is decided

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Estimating Cost and Time

Gathering a rough estimation about the cost and time of the project


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Delivering

Summarizing all the design and architecture plans and having a clear vision of the goal before handing it to the development team.

Our Clients

We develop projects globally with multiple satisfied clients.

Aalap
Aalap
Backstage
Backstage
Blazon
Blazon
EM
EM
Export-Exc
Export-Exc
INTA
INTA
JAR House
JAR House
kingspan
kingspan
Patricio
Patricio
Swiftstack
Swiftstack
Taracon
Taracon
Validar
Validar

How do you know if your business needs a Product Discovery Phase ?

If your business is working on a new product or service, you might need a development process and having a product discovery phase might help you set a clear view of your goals and visions.

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Business Idea

You have a business idea but do not have a clear problem statement

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Confusion between departments

Your product and marketing teams have different ideas about the product which leads to confusion and irregularity

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High-risk project

The project is high-cost or high-risk

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New Product

You are releasing a product in a new market

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Unclear base

Your mission statement is unclear

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Risk reduction

You want to reduce the project's dysfunctional risks

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User engagement

You want to increase your user engagement

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Competitive advantage

You want to stand out in the market

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Development Process

You want to enhance your development process

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Optimization

Want to optimize your project

Starting a new project?

Dreamstel Technologies offers experts who can provide guidance regarding the product discovery phase.

Why choose Dreamstel Technologies for Product Discovery Phase?

Product Discovery Phase can unlock powerful insights, drive better decisions and boost company growth. We provide:

Strategy discussion and planning

Have a transparent view of your project

API Optimization

We make sure your API works properly and long-term

Strategic Expertise

Our industry experts know what is best for your business

Tailored Approach

Building APIs that align with your business goals and objectives

Improved Efficiency

Increased organizational efficiency

Enhanced Customer Experience

Customer satisfaction is increased

Enhanced Security Protocols

Ensuring your data is secure

Ongoing Support and Maintenance

Support and maintenance to ensure long-term usage

Faster Time-to-Market

Connect new applications and services faster

Technologies

Every Project needs a unique technology stack and our experts understand your business objectives and choose the technologies accordingly. Here is what we specialize in:

Programming languages:

Python
Python
Javascript
JavaScript
Java
Java
PHP
PHP
C#
C#

Web / Frameworks:

Django
Django
Fastapi
FastAPI
Spring
Spring
Hibernate
Hibernate
.Net
.NET
Node.js
Node.js
Express
Express
NestJS
NestJS
Laravel
Laravel
Yii
Yii
Symfony
Symfony
React
React
Vue.js
Vue.js
Angular
Angular
Ext JS
Ext JS

Databases / Data storage:

MySQL
MySQL
PostgeSQL
PostgeSQL
MongoDB
MongoDB
Redis
Redis
A. Casandra
A. Casandra
Elasticsearch
Elasticsearch
Amazon RDS
Amazon RDS
Amazon S3
Amazon S3

DevOps containers:

Docker
Docker
Kubernetes
Kubernetes
AWS ECS/EKS
AWS ECS/EKS

DevOps automation:

Ansible
Ansible
Chef
Chef

DevOps CI/CD:

GitLab CI/CD
GitLab CI/CD
Jenkins
Jenkins
AWS
AWS

DevOps monitoring:

Zabbix
Zabbix
Grafana
Grafana

Testing:

Selenium
Selenium
Postman
Postman
Swagger
Swagger
Apache JMeter
Apache JMeter
Cypress
Playwright
Playwright

Clouds:

AWS
AWS
Azure
Azure
Google Cloud
Google Cloud

Results of our Product Discovery Phase

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A clear problem statement

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Deep market insights

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A proper product roadmap

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Reduced risk

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Better understanding of your target audience

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Improved customer support and customer satisfaction

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Cost-effective in the long term

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Always up-to-date with the latest business trends

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Higher customization

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Accelerated innovation

FAQ

What is the main goal of the Product Discovery Phase?

The main goal of the Product Discovery phase is to reduce risks during the process of building the product.

Is Product Discovery the same as Market Research?

No, but they are related. Market research is learning and understanding the market and the trends. Product discovery includes market research because it uses all the data and information that comes out during market research

How long does a Product Discovery Phase last?

The time for Product Discovery is flexible because it depends on the type of product you are trying to build, your end goals, your budget and the complexity of the product

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