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Salesforce

Salesforce Pardot and Marketing Cloud Consultants

Salesforce Pardot or Marketing Cloud Account Engagement is a B2B automation platform. It uses a tool that helps automate repetitive tasks related to B2B marketing. It comes with email automation, campaigns, and lead management tools that can transform your business, resulting in an improved ROI overtime. It is a software as a service (SaaS) that is convenient and needs little maintenance, it is cost effective and is accessible to a wider audience.

After Salesforce took over Pardot in 2013, the marketing automation platform has only gotten better. Though Salesforce and Pardot follow different rules, the integration of the two technologies has made a single powerful platform for marketing automation. Pardot acquired by Salesforce is no more just a stepping stone for start ups. It’s a revenue generating system that you can work with for as long as you plan to run your business.

Why you need Salesforce Pardot

  • Pardot Salesforce Integration brings to You a Complete Marketing Solution
  • Find Leads and Nuture them with Marketing Automation
  • Close More Deals Faster and Maximize Return on Interest
  • Pardot by Salesforce Gives a 360 Degree View of Your Marketing Prospects

Main Features of Salesforce Pardot:

  • Lead Generation: Salesforce Pardot is a marketing platform that makes lead generation and retention easier.
  • Project Management: Salesforce Pardot helps you manage your business projects and campaigns by analyzing the market on multiple channels.
  • ROI Analysis: Salesforce Pardot can help you analyze your business and help you plan ahead to get the most out of your investment.
  • Website engagement: Salesforce Pardot helps you observe your website traffic and helps you plan ahead and make strategies to increase traffic to your website.
  • Security measures: Salesforce is well known for its security measures, therefore, it is safe to say that Salesforce Pardot as a marketing platform is secure.

Other features include

  • Automate Sales Processes
  • Build Market-Approved Campaigns
  • Organize and Analyze Data
  • Make Data-Driven Decisions
  • Generate and Close Deals Faster
  • Maximize Team Efficiency
  • Enhance Email Marketing
  • Align Sales and Manage Leads
  • Experience the Power of AI

Difference Between Salesforce Pardot and Salesforce Marketing

Pardot
  • Mostly used in B2B scenarios
  • Improves connection between teams and helps generate new leads
  • Pardot is less costly as compared to Marketing cloud
  • Includes features like email marketing, website analytics, and lead scoring
Marketing cloud
  • Used in B2C and B2B scenarios
  • More focused on the social media aspect like email to e-commerce.
  • Marketing cloud is expensive because it is a multi channel marketing platform.
  • Includes features like advertising, SMS marketing, social media integration, Mobile Studio and more

Pardot integration with Salesforce has proven to be advantageous to B2B sales and marketing companies across the globe. Dreamstel is a recognized Salesforce Pardot Consultant. When we work on your project we incorporate email marketing, lead generation and lead scoring as a priority. You will be able to make data-driven decisions with the help of constantly generated reports. We have experience in implementing Pardot solutions. We ensure you find long-term success by automating the marketing processes within your business.

Pardot vs Salesforce Marketing

Salesforce Pardot and Salesforce Marketing, both come with several advantages. The right choice between these two would depend on your business and your requirements. Let’s talk about the difference between the two and how they both work under different business scenarios.

Why Choose Dreamstel for Your Pardot Salesforce Engage Requirements?

We help you track and measure the performance of your marketing campaigns instantly on your dashboard. We combine analytics and Pardot to give you a complete picture of how your business is doing in the cut-throat market competition.

What Would We Do to Transform Your Business with Pardot Salesforce Marketing Cloud ?

Let Us Help You Deliver a Phenomenal Buyer Experience with Salesforce Pardot!