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What is Sales Cloud Software of Salesforce and how it can be helpful for business?

Rajat Kesarwani

By Rajat Kesarwani| Thursday, June 02, 2020 16:30 PM | 5 min read

Sales cloud software of Salesforce is known as one of the best CRM software in the world. There is a confusion whether it is different from Salesforce or not. Salesforce was the first one in the industry that has taken CRM (Customer Relationship Management) to the cloud and it also helped other companies by enabling all the access of their customer information online from anywhere, any time and from any device.

The sales cloud software of Salesforce is created especially for the salesperson. The cloud platform of Salesforce is a part of CRM that is offered by Salesforce itself. Salesforce Sales Cloud is a cloud-based CRM that helps the companies to keep their customer information, leads, and sales all in one place. There are 4 different editions of Salesforce Sales Cloud and they are priced according to the size of the business and its need. It is different but it can be connected to other Salesforce Cloud Platforms such as Analytics Cloud, Community Cloud, Marketing Cloud, and Service Cloud.

Why it is useful?

Consider Sales Cloud Software of Salesforce as a one-stop look for your in-house team, where the team can input and access the client information. The data of the customer is stored in different documents such as spreadsheets and emails. The data stored in such documents is very inconvenient and with the help of Sales Cloud, the data gets put to good use. The in-house team can easily access the customer’s data from anywhere, anytime, and from any device.

Also, the Sales Cloud software of Salesforce offers customization options to make the platform easily adapt the business needs, style, and language.

It can be used anywhere, anytime

The Sales Cloud Software stores the data in the cloud and it can be easily accessed at anytime, anywhere, and from any device. The data is said to be effective when it is up-to-date and accessible.

Suppose, if one of your representatives have closed a deal from anywhere and want to log in the details of a call with a customer, then the representative can do it from wherever he/she is at any time and from any device.

It helps to boost productivity

Sales Cloud Software of Salesforce uses the Sales Path Tool to enhance and customize the workflows. Also, it can be beneficial for the sales managers as they can customize the stages and steps that reps follow as they create and maintain records. For sales managers, it ensures that records are being filled out correctly and that reps are filling in the relevant information to the manager’s need. However, it also helps the reps to save time on administrative legwork and focus on what actions they need to take to balance the workflow.

The other benefit of using Sales Cloud is that it can be connected to Gmail, Exchange, and Office 365 email clients, which can be beneficial for the reps to easily update the records with email data with a few clicks.

It helps to grow the business

The Sales Cloud helps to rank your leads, helping you with the best opportunities and connecting them to the best possible rep, and maximize your odds of closing. There is only an Einstein Salesforce’s comprehensive artificial intelligence system that can be used with different Salesforce tools which include Sales Cloud.

When your data has been put in the cloud, Einstein will do its job. It will help you to automatically log interactions, autodial the next phone number, and remind reps when it’s time to follow up.

Increase Opportunities

Sales Cloud helps the sales reps to share data, get approvals, and close the deals with just their smartphones rather than sitting face-to-face across a desk to close deals. As it is a modern world, and people are more engaged with the new technologies, every business must adopt modern technologies and the module certainly follows this mindset.

Accurate Forecasting

By using the Salesforce Sales Cloud Software, the customer data is safe and secure and it won’t get lost. When reps leave the company, the information will not go with them, which will help you accurately forecast over time. Also, frequently updating the reports can be achieved by using Sales Cloud.

Drives Steady Growth

You will find it difficult to grow your business if you are not equipped to handle customer conversations. Sales Cloud will help you to put all the information about your client in one place. Instead of having multiple sticky notes and spreadsheets to track the data, you have it in one organized system that is in the hand of the right people which can see the bigger picture of your business and its plan for expansion.

According to some reports, those who use Salesforce Sales Cloud Software, experience a 45% increase in customer retention and a 37% increase in sales revenue.

Why you should use Salesforce Sales Cloud?

Salesforce Sales Cloud is the best solution for companies of all sizes as it helps the business to centralize the sales data, connect with the team members, automate workflows and use your data to power more deals.

As we have discussed above, there are 4 different editions of Salesforce Sales Cloud Software and you can find the best which best met your business requirements. However, the customization option is also available on the platform and your Sales Cloud won’t feel like a one-size-fits-all CRM.

Rajat Kesarwani
About the Author Rajat Kesarwani is the CEO of Dreamstel Technologies. With over 15 years of experience in maintaining business relations with esteemed companies across the US and Australia, Mr. Kesarwani has earned an excellent reputation in the IT industry. He has been offering advanced technology services to businesses that require any kind of IT solution. His expert services at Dreamstel includes developing and introducing next-generation apps and spreading awareness about Salesforce. His objective is to reach out to companies in need of advanced technology solutions, and he has been successfully moving ahead in the right direction to do so, through Dreamstel Technologies.