The media and entertainment industry is all about television, radio, live news, music and entertaining shows. While the print media is gradually losing it’s audience the television and internet is taking over for good.
Localization refers to the process of moulding or creating products and services to fulfill certain software requirements of a particular country or region. The service mainly includes language translation. If you’re in the media and entertainment business you’re certainly going to require localization for your advertisements, your apps, websites and even products you offer your customers.
Language service provides (LSP) are translators. They offer all kinds of translation, interpretation and localization options to advertising agencies and to MNCs that offer their products and services internationally. They are expected to offer the following services:
The year 2018 showed rapid growth in business, increase in employment opportunities and brought tremendous amount of profit from different countries.
The number of business acquisitions depicted quite a sight for us in 2018. Media entertainment giants such as SDI Media and PPC Creative Ltd had given us a little trailer of what was coming and in 2018 we saw IYUNO, the company that was self-funding until 2018, getting an investment of USD 23.5m from SoftBank Ventures. Similarly the UK-based EIKON received a huge investment from YFM Equity Partners.
There are many language agencies that are fully language service providers, offering machine-translation, localization engineering, voice-over, narration and many other audio services. They also offer visual language services and more to companies that can grow and expand with localization services.
The main objective of localization services is to give your product or service the look and feel of being local and fit for the market of a particular country or a location.
At Dreamstel, we offer all kinds of advanced technology and software services for media and entertainment companies. Our software projects are made of myriad of sections. There are documentations, localization, marketing and other important factors involved other than a source code in our software projects, and we ensure that your website is more than just a text and provides a brilliant experience to your international visitors.